Welcome to Wisconsin's #1 Prom Store!


Open by Appointment ONLY

608.524.8133 ext 2

Please call ahead to schedule.

With over 600 gowns in store, we Promise you will find your one of a kind prom gown!

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Your special prom dress simply defines who you are as you arrive at your event. There can be no better way to do it than in the most gorgeous gown that you can find. At Brides N' Belles, you will discover a wide selection of cutting edge high fashion gowns and accessories for homecoming, prom and pagaents.  You can choose to shop by designer, dress or price – it’s all up to you!

Brides N' Belles also carries a large selection of the newest Prom  fashions in a wide range of sizes to suit your individual personality!

  • We offer a large selection of sizes. (000 - 26)

  • The latest fashions from our famous designers.

  • New dresses arriving daily!!

  • Each dress is registered to each school, promising no one will buy that same dress from our store!

  • With such a large and ever-changing inventory we are unable to have every dress we currently have in store posted online.

  • Please browse our vendors website or stop in and visit us!

  • All Deposits are NON REFUNDABLE

  • Appointments are required.

  • With an appointment, this guarantees no wait time! 

Luci Lu
Madison James
Mori Lee
Sherri Hill
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Book Your Prom Appointment!

Bridal Boutique Hours

140 E Main Street

Monday - Wednesday 10am - 5pm
Thursday & Friday 10am - 5pm

Open Thursday & Friday evening by Appointment Only
Saturday 9am - 5pm
Sundays - Closed - Private Appointments ONLY

Bridal Appointments are Required

608.524.8133 ext 1

Prom Store Hours

Open By Appointment Only



During Covid, we are requiring appointments.

Including Bridal, Bridesmaids, Mothers & Tuxedos. 

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